‘Just Because …’ Boutique

Apparel & Accessories-Shopping-Sports & Recreation

Shoppers will be pleased to find a unique blend of urban elegance and small town friendly service at ‘Just Because …’ Boutique. Since 2009, Karen has brought designer fashion to Williams Lake through her 2nd Avenue storefront. ‘Just Because …’ Boutique carries women’s clothing, outerwear, footwear and accessories. Karen, with the help of Manager Shelley Walters (photo: centre left), guarantees “over the top customer service,” that will bring you back to the store. The staff are friendly and skilled at helping customers find that perfect piece of clothing, the latest accessory or perfectly fit footwear. “Our tag line is, ‘I want it, I need it, I like it, I deserve it – Just Because’,” said Karen. Pick up a gift card for yourself or someone special ‘Just Because.’

At ‘Just Because …’ Boutique, clothing, footwear and accessories are always high quality. Their brands are classic, stylish and will remain in your wardrobe for many years to come. Their store is proud to feature trendy and elegant fashion from Nygard, French Dressing, Jag, Tribal, Simon Chang, Soya Concept, Neon Budha, Black Tape, Woolridge, Pink Martini, Joseph Ribcof, Frank Lyman, Yest, Cyc, Fennelli, Zoe, Gilmore, Libra, Tango Mango, Soft Works, Renaur, Made Italy, Cielo Bleu, Mode De Vie, True Essence, Saxx, Hue, Unbelievable Bra, Taxi Shoes and more.

‘Just Because …’ Boutique is a member of the Williams Lake & District Chamber of Commerce and the Williams Lake Central Business Improvement Area. They believe in being interactive in their community and donate to Dry Grad, Marie Sharpe Elementary, Big Lake Elementary Sportsman Association, Williams Lake Lions Club, Women’s Contact Society, Williams Lake Stampede Association, Station House Gallery Association, Williams Lake Auxiliary Fire Department, Big Horns Lacrosse, Haven House, Williams Lake Stampeders CHIL hockey team, Hand Bags of Hope, The Salvation Army, Williams Lake High School Youth Rodeo Club, Cariboo Chilcotin Child Development Centre, the Cariboo Memorial Hospital and Cystic Fibrosis.

Meet the Fantastic Team at 'Just Because ...' Boutique

Meet the Fantastic Team at 'Just Because ...' Boutique

'Just Because ...' Boutique owner Karen Pelletier loves doing business in a small town because she knows that small businesses are the back bone of every local community. "Shopping local supports the municipality and provides many local families with secure employment," she said. She is pleased to have owned and operated 'Just Because ...' Boutique since 2009. Shopping at 'Just Because ...' Boutique is fun. "We love our jobs, we love the clothing, we love the customers and we love the music," said Karen, "it's like playing 'dress up' everyday with friends who drop by for a visit." She is most proud of her staff who offer excellent customer service and helpful fashion advice. Karen and her staff have an eye for style and purchase from over 30 designer lines, choosing six to seven styles in each line and buying only three sizes of that style. They always ensure the value and quality is evident for every item in the store.

Karen loves living in Williams Lake because of the sincere people and supportive friends in the community. Karen enjoys the sense of community pride which she sees depicted in the painted murals on downtown business buildings. She recommends the Station House Gallery & Gift Shop, because it exhibits the artistic talents of some of Williams Lake's amazing citizens.

#24G - 2nd Ave S
Williams Lake, BC V2G 1H6


Monday to Friday
10:00 am - 5:30 pm

10:00 am - 5:00 pm

Local Causes we Support